As a writer, you try to use the written word to tell the story for your clients. Sometimes, they can tell it just a little better than you. For example, Coach Dawn Quesnel.
Her six-step BRIDGE process helps people cut their job search in half. Something that could be pretty handy these days. In a press release, I tried to capture the spirit of the BRIDGE. But if this clip from ABC40 in Springfield, Mass. indicates, Coach DQ tells her story pretty well.